Design Trend: Watercolours In Graphic Design

Taking inspiration from watercolour painting techniques has really caught on in the last couple of years, and is still increasing in popularity. Here are a few tips on incorporating this trend into your print and online designs.

Virtual or real?

Firstly, you’ll need to decide whether you want to work with real-life brushes and paint to create your watercolour design, or use software to digitally create a similar effect. If you have the required skills, Photoshop is a great platform to experiment with a wide range of different brushes and styles.

Choice of colours

The final effect of your design can vary significantly depending on your choice of colours, so don’t randomly cycle through bright primary colours while you’re working. Instead, think carefully about what has worked well for you in the past and try to be original at the same time. If you’re promoting a brand, you need to consider the existing colours in their logo and corporate design scheme to ensure consistency whilst not blending into the background too much.

Creating texture

If you use real paint and scan or photograph your work to use in digital form, you should be able to capture a rich and attractive texture. This isn’t automatically present when you use virtual paints, so you’ll need to add a pattern or texture mask to bring your design to life. Try to vary the hue you use so the finished effect is more realistic and vibrant.

Adding typography

Ensure you choose a font that isn’t too fussy if you’re overlaying text on your watercolour. The background is the focus here, so the text needs to be very clear. In most cases, matching the text colour to your background will have the best results in terms of emphasising the colours in your paintwork.

Keep it simple

Overall, the best examples of watercolours being incorporated into web and print design have one thing in common: they only use exactly as much of this effect as required. Going too far with this technique will make your work look messy. You need to maintain a balance with clear and sharp lines to keep everything structured and in order. Small bursts of watercolour effect, however, can draw attention to the most important points.

Popular WordPress Themes


When building your website, one of the most important decisions you will make is choosing a theme. The competition online is large, and the standard is at its highest. It’s crucial that you ensure your website have a high-quality design. The contents and the organisation need to be on point as this is the first thing people will see.

WordPress is the best platform for everyone. It is great for content management. It’s easy to use and reliable therefore you will save a lot of time when managing your website. Currently, it is the most popular platform for both beginners and experts.

Below this paragraph is a list of the most popular WordPress themes. Each theme has their own characters that you can use for your website. All themes are also customisable to your preference. With that in mind, you will surely find a theme that’s most suitable for you.

WordPress themes example:

The Divi theme is specifically designed to help you quickly create the kind of layout you want to achieve. The Divi Builder allows you to change anything from layout, icons, colours to post formats and page. It’s a smart way of creating your personal interface without using any code. It enables you to drag & drop any interface anywhere on the page. Most of all, the theme is extremely responsive to any device. Furthermore, if you don’t feel like customising your own, you have the option to choose from pre-set layouts.

Oshine is probably one of the most used themes for businesses of today. By choosing this theme, your website will instantly transform into a professional-looking design. Its key features also include a responsive layout, functional, static, and interactive. Join the bandwagon and get a fast and perfect theme in an instant.

Specular is another innovative and well-designed theme from WordPress. It’s highly responsive and flexible. It also possesses a powerful setup and a stunning adaptable design that can manage all types of industries.

If you’re looking for a theme, that’s creative, fresh, versatile and colourful choose focuson. It’s a popular tool for website users with or without coding experience. In addition, the theme is full of amazing features like drag and drop, slideshow and widgets.

4 Great Website Design Tips

Just like fashion, web design is changing with fad and trends coming and then going at a rapid rate. When it comes to designing of a website, that creates a professional impression, you must ensure that it is up to date and on trend. This is the only way that you will be in a position to keep up with the high competition in the modern market. When creating a site, here are a few website design tips to follow.

Ensure it is clutter free and clean

The world has become cluttered in the modern days and the internet is no exception. Icons, ads, banners, pop ups, signs and so on can become a bit heavy. “You must ensure that you provide your visitors with a break from such clutter,” advised David Smith, a website designer & SEO consultant. “You need to embrace things like white space and flat design as they do wonders for websites. It is important that you keep everything simple or even minimal with the only crucial content highlighted on the website. This will make is easy to your visitors to navigate through the site in an easy way.”

Do some website research

Just like any other project that you have, it is good to ensure that you do some prior research so that you make a website that will assist your business attain its goals fast. Look for different website in your own niche to find out how they are designed, so that you can some tricks from them and know how to make your website look unique from them. As you do the search you will come across many sites and whatever you find appealing in them, you need to apply the same on your site. Continue reading

How to use Characters with Graphics Effectively

Using graphics is one of the most effective ways that you can promote your business. The graphics are more effective because they have the ability to convey a certain message faster if they are used in the right way. Just like when using other business promotion strategies, it is good to ensure that you use them in the proper manner. You need to ensure there is high level creativity on how you use the graphics, so that they can attract the attention of high number of people and grab their attention too. One way of doing this is to use characters together with the graphics. This is not an easy process because any small mistake when using both of them can end up messing up all your efforts. This article provides you with some tips on how characters can be used with graphics.

It is good to note that graphics boosts legibility of the message you want to convey. Studies have shown that more 35 percent of people tend to react fast when the text message presented include a graphic. This happens because the human brain has the ability to decode icons and symbols faster than text. Graphics also enhance recognition and reduce the time that many people take to comprehend images. To enhance this efficiency, it is good to include some characters that will even make it easier for people to comprehend the message that you are conveying to them. To get this benefit, it is important to use the right characters to improve the reaction further.  Continue reading

7 Shop & Signage Graphic Styles

There are different types of graphic styles that you can make use of to promote the products and services that you provide in the market – such as custom made neon signs, plaques, etc. In the modern days there are great innovations that have been made in this field, so it is not hard to get a graphic style that will meet your specific business promotional needs. The most important thing is to ensure that you choose the one that suits your needs and one that will attract the attention of a lot of people. Below are some of the major shop and signage graphic styles that you can use.

3D logos and text

If you want to use graphics for high profile applications, you can make use of a three dimensional signage. This graphic style is ideal and will give positive results when used in such instances. Depending on your budget and objectives there are different options available for you. Some of them include laser cut stainless steel, non-illuminated or illuminated channel letters and others. High efficiency LEDS or the classic neon tubing can be used for a light source. Continue reading

5 Major General Styles of Graphics

In the modern days, the way business people promote their products have changed a lot as a result of the rapid development in Internet technology. There are a lot of innovation and creativity applied in developing designs especially when it comes to graphics. Graphics contribute greatly to the success of a website. Using the right graphic styles can help your website attract more audience who will have great experience when navigating through your website. There are different styles that you can apply to ensure that your website gains a competitive edge over those of your competitors in the market. Here are some general styles of graphic that you can apply.

Build your own style

DIY graphic styles are effective because they assist you to develop your own graphics that are customized depending on your own business. This means that at the end, you have graphics that suit the products or services that you provide in your business. There are modular constructions kits that can assist you come up with versatile graphics for your website. The kits come in hybrid forms that combine many elements in different ways to provide this versatility.

Timeless heritage

To make a new brand identity unique in an already competitive market, there is a need to clean, timeless and communicate in a clear way. Many consumers embrace global brands that show real international aesthetic. In order to attract more you can make use of traditional styles that involve use of bold colour stripes and simple fonts.

Handwritten type

Nowadays, there is digital perfection everywhere. The flawed, raw products that are made using hands are becoming more appealing. Therefore, you can decide to use graphic style made by human hands that contracts the one that are made digitally. Such a graphic style brings in more personality and brings a real sense of authenticity to a website.

Type from object

There is also the graphic style in which designers manipulate everyday objects into spontaneous and playful topographic designs. The alphabets are developed from scavenged and collected objects. They are unique and other individualized aspect of any business. The use of alphabets makes graphics look unique and more natural compared to those that are developed in a digital manner. Continue reading

5 General Website Styles

In the past, it was common to land on a website and have pretty much the same experience. This was as a result of the fact that there was not much development on how to design websites. However, in the modern days there have been rapid changes on how websites are developed to make the visitors have better experience as they navigate through them. There are many website styles that have been innovated by designers taking web designing to a completely new level. This article offers the common general website styles.

Split screens

This is a great website style characterized by a vertical divide that tend to present two elements. This is a style is that effective in case your business has two things to promote and they are of equal importance. The split gives you an opportunity to be able to promote the two at the same time. You can also use this style if you want to advertise the essentials of your niche on one section and show the photos on the other. You may want to introduce you staff or example of services or products that you provide.

Block grids

When you use this website style, the page is divided into many blocks either asymmetrical or symmetrical. The blocks may be of similar size in case the elements are of the same importance or distinct sizes depending on the order of importance of the content presented. The modules can be applied on web pages instead of just the home page of your website. The modules are flexible in a way that they can be enlarged or reduced to fit mobile devices screens. This type of website function as a catalogue would do.

No chrome

No chrome refers to a website style that does not have footers, headers, borders on the web page. This style of website has gained a lot of popularity because users are not distracted making them to focus solely on the major content of the website. The major content include the product, brand, image represented. By getting rid of all these, you have a clean sites that is easy to navigate. Continue reading